Seeking to Belong: How the Words of Internal and External Beneficiaries Influence Performance

Employees seek to fulfill a deep and fundamental need to belong at work. Positive words from one’s own colleagues can lead to an increased sense of belonging and can, in turn, create enhanced motivation. Results from experiments involving real-world and laboratory data help support the argument. Research by Paul Green, Francesca Gino, and Bradley R. Staats.

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